As fintechs and marketplaces race to simplify digital transactions, they are also facing growing exposure to fraud. From synthetic identities to real-time payment scams, digital fraud is becoming more complex and costly, and it shows no signs of slowing down.
Today’s users don’t just want fast onboarding. They want to feel safe, understood, and protected every step of the way. That’s exactly where Instnt comes in, helping businesses deliver seamless and secure experiences without compromise.
What Is Embedded Fraud Insurance?
Embedded fraud insurance refers to identity fraud protection that’s seamlessly built into a digital platform’s onboarding or transaction process. Unlike traditional bolt-on tools, this type of coverage is automatic and invisible to the end-user delivering peace of mind without slowing anything down.
Like airbags in your car, it’s built-in, automatic, and quietly ready to protect you the moment something goes wrong.
Why Fintechs & Marketplaces Need Instnt
That’s where Instnt comes in.
Instnt is the only fully managed customer acceptance platform with embedded fraud loss insurance built in.
With just one line of code, companies can Instntly:
- Detect and prevent identity fraud during onboarding
- Approve more good users without false positives
- Protect every approval without disrupting the customer experience
Most importantly, Instnt shifts the liability off your business and onto the platform, so you can grow with confidence, not risk.
Why It Matters Now
According to FinTech Futures, the embedded insurance market is expected to reach $3 trillion by 2030. Fraud coverage is a huge part of that opportunity, especially as digital platforms grow more complex and interconnected.
For fintechs and marketplaces, this type of insurance offers key benefits:
- Faster onboarding, less manual review – reduce friction without sacrificing safety
- Boosted customer trust – users feel more confident transacting when they know they’re being protected
- Built-in loss protection – platforms mitigate the risk by preventing fraud before it occurs, rather than responding to it after the fact
Turning Protection Into a Product Advantage
Embedded fraud insurance doesn’t just secure the business, it also enhances the product experience. When users know your platform protects them from identity fraud, they’re more likely to complete transactions, recommend your service, and remain loyal.
It also aligns with a broader shift. Consumers expect digital services to be not just fast and seamless but also safe and secure.
Get started with Instnt and start protecting your users and your bottom line today.
Embedded fraud insurance is more than just another security layer; it's a strategic advantage for fintechs and marketplaces looking to scale responsibly. With digital fraud on the rise and user trust more valuable than ever, the best time to embed protection is now.
And with Instnt, it takes just one line of code.
Source: FinTech Futures. "Embedded insurance: a $3tn market opportunity that could also help close the protection gap."
Published February 28, 2023.
https://www.fintechfutures.com/2023/02/embedded-insurance-a-3tn-market-opportunity-that-could-also-help-close-the-protection-gap/